"Working with Diana was one of the best decisions I made for my business.Ā Her
work is extremely thorough. My brand
now feels authentic." - Alyssa P.
LET'S CHAT
Hey, Iām Diana Rocca, your no-BS brand strategist. I help brands cut through the noise with sharp strategy, positioning, and messaging that land. My background (17+ years now) spans Pepsi, Google, Dare Foods, and Loblaws.Ā I started DREROC to help founders and leaders build purposeful brands that connect, convert, and scaleĀ while saving time, money, and energy.
At the end of the day, if your brand doesnāt stand for something, why should anyone stand with it?
Why I Do What I Do
Your work matters and so does how people experience it. Iām on a mission to help founders and teams:
- Find clarity in complexity toĀ cut through the marketing clutter
- Create brands that arenāt just seen, but feltĀ becauseĀ connection is your competitive edge
- Build with finesse, not fluffĀ so you can stop wasting money on guesswork
- Stay curiousĀ so that your brand stays ahead, not behind
If that resonates, weāre already a good fit.
LET'S CHAT ABOUT YOUR BRAND
What It's Like To Work With Diana: What You See Is What You Get, No Surprises
Collaborative
We're partners tackling challenges together - with expert guidance, of course.
Clear & Direct
No industry BS, no fluff, no jargon. Just us having honest conversations.
Practical
Smart, actionable outcomes that actually move your brand forward.
All In
I show up, think strategically, and care hard about your success.
Grab Your Free Guide Before Your Brand Leaks More Money!
Subscribe today to get startedĀ with theĀ 5 non-negotiables every brand needs to attract, convert, and scale
