Capture More Consumers & Market Share With Impactful DFY Strategies Backed By A 15+ Year Brand Expert
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Ignite Your Brand's Potential & Popularity While Saving Time & Money With These DFY Solutions
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DFY Tailored Brand Playbook Package
- This package is for: 1) startups seeking to establish a solid foundation for their branding principles and development, or 2) established businesses aiming to rebrand and reposition themselves in the market.
- Duration: 8-10 weeks
- What's included:
- In-depth analysis of your industry, company, competition, and consumers.
- Outlining insights and white spaces within your brand strategy.
- Identification and understanding of your ideal consumers through detailed avatars.
- Clear definition of your company's purpose, vision, mission, and values.
- Positioning or repositioning your brand to stand out in the market.
- Development of a unique value proposition, personality, and voice for your brand.
- Crafting a compelling brand story and messaging using a proven framework.
- Visual mood board to bring your brand to life, complete with a suggested color palette if needed.
- Deliverable: you'll receive a digital copy of your final comprehensive brand playbook outlining all the inclusions above.
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DFY Marketing Strategy Blueprint Package
- This package is for businesses who have an established brand identity / brand strategy and are now seeking a marketing strategy to communicate their brand to consumers and sell their offerings.
- Duration: 8-10 weeks
- What's included:
- In-depth analysis of your industry, company, competition, and consumers.
- Mapping your consumer journey to nurture them at key touchpoints: awareness, consideration, purchase, and loyalty.
- Identifying white space opportunities to stand out from competitors.
- Creating a start-stop-continue plan of action.
- Prioritizing short-term vs. long-term strategies to drive focus for your brand.
- Deconstructing and framing your brand story to connect meaningfully with consumers.
- Directional strategy on the most effective platforms and content for your brand.
- Visual mood board to illustrate relevant areas of your game plan.
- Deliverable: you'll receive a digital copy of your final comprehensive marketing strategy blueprint outlining all the inclusions above.
Success Shoutouts: Real Results From Clients
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